Banijay Boss Marco Bassetti on Navigating Industry Headwinds, Leveraging Hit Franchises and Banking on Live Entertainment

VarietyMonday, October 6, 2025 at 9:36:48 AM
Banijay Boss Marco Bassetti on Navigating Industry Headwinds, Leveraging Hit Franchises and Banking on Live Entertainment
Marco Bassetti, the head of Banijay Entertainment, is set to receive the Variety Vanguard Award at the Mipcom conference, highlighting his significant contributions to the industry. While he prefers to focus on business success and profit margins rather than accolades, this recognition underscores his leadership in navigating industry challenges and leveraging popular franchises. Bassetti's calm demeanor and strategic vision are pivotal as live entertainment continues to evolve, making this award not just a personal achievement but a testament to the resilience and innovation within the entertainment sector.
— Curated by the World Pulse Now AI Editorial System

Was this article worth reading? Share it

Recommended Readings
India’s WAVES Bazaar Heads To MIPCOM; Turkey’s Inter Medya Making Micro-Drama; London Korean Film Festival Sets Lineup — Global Briefs
PositiveEntertainment
India's WAVES Bazaar is making its debut at MIPCOM, the largest international TV market, aiming to connect buyers and sellers in the entertainment industry, including film, TV, and video games. This is significant as it showcases India's growing influence in global media and provides a platform for Indian content creators to reach international audiences.
Latest from Entertainment
6 Reasons Why Dwayne Johnson’s ‘The Smashing Machine’ Was Knocked Out at the Box Office
NegativeEntertainment
Dwayne Johnson's latest film, 'The Smashing Machine,' has faced a disappointing box office debut, earning only $6 million, marking the worst opening of his career. This underwhelming performance is particularly significant for A24, the production company that invested $50 million into the film. The lackluster reception raises questions about audience interest in R-rated sports dramas and could impact future projects for both Johnson and A24.
Tribeca’s Untold Stories Filmmaker Prize Increased to $1.2 Million for 25th Anniversary Festival
PositiveEntertainment
The Tribeca Festival is celebrating its 25th anniversary by increasing the AT&T Untold Stories program's top production prize from $1 million to $1.2 million. This significant boost not only highlights the festival's commitment to supporting emerging filmmakers but also reinforces its status as the largest unrestricted film production award globally. This increase in funding is a game-changer for many aspiring filmmakers, providing them with the resources and empowerment they need to bring their stories to life.
This ‘Toy Story’ Levi’s Collection Features Western Jackets, Cow-Print Rodeo Shirts and Embroidered Vests
PositiveEntertainment
Levi's has launched a vibrant collection in collaboration with Disney and Pixar to celebrate the 30th anniversary of 'Toy Story.' This limited-edition capsule features Western-inspired jackets, cow-print rodeo shirts, and embroidered vests, blending nostalgic elements with Levi's renowned craftsmanship. This collaboration not only pays homage to a beloved film but also showcases how fashion can evoke memories and connect generations, making it a must-have for fans and fashion enthusiasts alike.
Reese Witherspoon’s Hello Sunshine Co-Developing Mattel & Amazon MGM Studios’ ‘Polly Pocket’ Lily Collins Movie With ‘Sweethearts’ Scribes
PositiveEntertainment
Exciting news for fans of Polly Pocket! Reese Witherspoon's production company, Hello Sunshine, is teaming up with Mattel and Amazon MGM Studios to bring a live-action movie to life, featuring Lily Collins. With talented screenwriters Jordan Weiss and Dan Brier on board, this project is gaining momentum and promises to capture the charm of the beloved micro-doll toys. This collaboration not only highlights the growing trend of adapting nostalgic toys into films but also showcases the star power of Collins and Witherspoon, making it a project to watch.
Cyndi Lauper Announces Las Vegas Residency, Following TV Special and Wrap-Up of Farewell Tour
PositiveEntertainment
Cyndi Lauper is keeping the music alive with her newly announced Las Vegas residency, despite wrapping up her farewell tour. This exciting news means fans will still get to experience her iconic performances live, as she takes the stage at the Colosseum next year. It's a great opportunity for both longtime fans and new audiences to enjoy her unforgettable hits in a vibrant setting, proving that while she may have said goodbye to touring, her passion for live music continues.
‘The world needs to know what happened to my baby’: inside devastating new police-body-cam film The Perfect Neighbor
PositiveEntertainment
The new documentary 'The Perfect Neighbor' sheds light on the tragic story of Ajike 'AJ' Owens, a black woman who was shot by her white neighbor in Florida. Directed by Geeta Gandbhir, the film is primarily composed of police body-cam footage, providing a raw and emotional perspective on the events surrounding this heartbreaking incident. Gandbhir's personal connection to the case adds depth to the narrative, emphasizing the importance of sharing AJ's story to raise awareness about racial violence and its impact on communities. This film not only honors AJ's memory but also sparks crucial conversations about justice and accountability.