Heineken Targets Cost Savings in Digital Push

The Wall Street JournalThursday, October 23, 2025 at 5:56:00 AM
Heineken Targets Cost Savings in Digital Push
Heineken, the world's second-largest brewer, is making a significant move towards digital transformation by aiming for annual gross savings of €400 million to €500 million. This initiative not only highlights the company's commitment to efficiency but also positions it to better compete in a rapidly evolving market. By embracing digital strategies, Heineken is likely to enhance its operational capabilities and improve profitability, which is great news for investors and consumers alike.
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