Food firms scramble to meet the high-protein craze
PositiveFinancial Markets

The dairy industry is experiencing a surge as food firms scramble to meet the growing demand for high-protein products. This trend is not only revitalizing established companies but also paving the way for innovative start-ups to enter the market. The rise of high-protein foods matters because it reflects changing consumer preferences towards healthier diets, potentially leading to a significant shift in food production and consumption patterns.
— Curated by the World Pulse Now AI Editorial System