Costco Says Giving Members an Extra Hour to Shop Is Paying Off

The Wall Street JournalThursday, September 25, 2025 at 10:34:00 PM
Costco Says Giving Members an Extra Hour to Shop Is Paying Off
Costco has reported a significant increase in sales for the fourth quarter, attributing part of this success to the extension of store hours for its executive members. This move not only enhances the shopping experience for loyal customers but also reflects Costco's commitment to adapting to consumer needs, ultimately driving more revenue. It's a win-win situation that showcases how small changes can lead to substantial benefits for both the retailer and its members.
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