Baylor vs. Auburn next season moved to Atlanta to give Tigers players NIL benefits

Yahoo SportsTuesday, October 7, 2025 at 10:39:17 PM
PositiveSports
Baylor and Auburn are set to play their September 2026 game in Atlanta's Mercedes-Benz Stadium instead of Auburn's Jordan-Hare Stadium, a move aimed at enhancing NIL opportunities for Auburn players. Auburn's athletic director, John Cohen, emphasized the importance of maximizing student-athletes' chances to earn third-party NIL compensation. This decision not only benefits the players financially but also highlights the growing significance of NIL in college sports, making it a noteworthy development for fans and stakeholders alike.
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