Lobbyists are fighting to undo an 80% budget cut to Brand USA, a travel marketing organization created by Congress, as the industry warns of a decline in international tourism

The Wall Street JournalFriday, October 17, 2025 at 10:00:00 AM
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Lobbyists are fighting to undo an 80% budget cut to Brand USA, a travel marketing organization created by Congress, as the industry warns of a decline in international tourism
Lobbyists are actively working to reverse an alarming 80% budget cut to Brand USA, a crucial travel marketing organization established by Congress. This drastic reduction in funding comes at a time when the travel industry is already sounding the alarm over a potential decline in international tourism. The outcome of this battle is significant, as it could impact the recovery of the tourism sector and the overall economy, highlighting the importance of effective marketing in attracting visitors to the United States.
— Curated by the World Pulse Now AI Editorial System

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