NBA signs AI deal with Alibaba ahead of preseason games in China

Al JazeeraThursday, October 9, 2025 at 5:56:58 AM
The NBA has signed a significant partnership with Alibaba Cloud, marking its return to China after a six-year hiatus. This collaboration focuses on cloud computing and artificial intelligence, enhancing the league's presence and engagement in the region. This deal is important as it not only revitalizes the NBA's relationship with Chinese fans but also showcases the growing influence of technology in sports, promising exciting developments for both the league and its audience.
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