‘Indolent and not photogenic’: can I make my reluctant cat a social media star in seven days?

The GuardianWednesday, October 1, 2025 at 4:00:01 AM
‘Indolent and not photogenic’: can I make my reluctant cat a social media star in seven days?
In a fun exploration of the world of pet influencers, the article follows the journey of Olly, a seemingly unremarkable cat, as his owner attempts to transform him into a social media star in just seven days. With insights from Mark Wardle, an animal talent booker, the piece highlights the quirky and competitive nature of pet influencing, showcasing how even the most reluctant pets can capture hearts online. This matters because it reflects the growing trend of pet influencers in social media, where even the most ordinary animals can become extraordinary stars.
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