Shein opens first permanent stores in France, sparking backlash

France 24Friday, October 3, 2025 at 12:51:31 PM
Shein opens first permanent stores in France, sparking backlash
Shein, the Asian fast-fashion giant, is set to open its first permanent stores in France this November, starting with a location at the BHV Marais department store in Paris. While this move marks a significant expansion for the brand, it has sparked backlash due to Shein's controversial environmental practices and its discount-driven business model, which many critics argue contribute to unsustainable fashion trends. This development is important as it highlights the ongoing debate about fast fashion's impact on the environment and consumer habits.
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