Race To The Bottom: Apple TV And Paramount+ Overspending On F1 & UFC?

ForbesMonday, October 27, 2025 at 5:47:59 PM
Race To The Bottom: Apple TV And Paramount+ Overspending On F1 & UFC?
Apple and Paramount are making significant investments in securing exclusive rights for F1 and UFC, aiming to enhance their market presence. While this strategy could potentially attract more subscribers and elevate their platforms, the long-term effectiveness of such spending is still uncertain. It raises questions about whether these moves are calculated risks or simply overspending in a competitive streaming landscape.
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