Co-op staff told to boost promotion of vapes after costly cyber-attack, document shows

The GuardianSaturday, October 25, 2025 at 5:00:27 AM
Co-op staff told to boost promotion of vapes after costly cyber-attack, document shows
The Co-op is urging its staff to increase the promotion of vapes following a significant cyber-attack that impacted its sales and customer base. While this strategy aims to recover lost revenue, it raises concerns among employees about the company's ethical stance as a retailer. The move to highlight vapes through new displays and advertising may help regain customers, but it also sparks a debate on whether this aligns with the Co-op's values.
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